Cookie Directive

Information on the use of cookies

DIRECTIVE 2009/136/EC OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 25 November 2009 adopted in Italy by Legislative Decree 69/2012 and 70/2012 | Provision of the Privacy Guarantor n.229/2014

Cookies are small text strings that the sites visited by the user send to his terminal (usually to the browser), where they are stored and then retransmitted to the same sites on the next visit of the same user. During browsing a site, the user may also receive cookies on his terminal that are sent from different sites or web servers (so-called "third parties"), on which some elements may reside (such as, for example, images, maps, sounds, specific links to pages of other domains) present on the site that the same is visiting. The use of cookies is aimed at facilitating the navigation of the site.

Cookies can be completely deactivated by the browser using the appropriate function provided in most navigation programs. However, it is good to know that by disabling cookies some of the features of the site may not be usable.

If you do not agree with the use of cookies, please leave this site. Continuing browsing is tantamount to an explicit consent to the use of cookies.

The site is made with Prestashop and the reference cookies are technical. It also uses third-party profiling cookies or Google Analytics (it detects browsing data), social buttons of social networks, Google apis, images.

Taken from the Provision of the Privacy Guarantor n. 229/2014

a. Technical cookies.

Technical cookies are those used for the purpose of "transmitting a communication on an electronic communication network, or to the extent strictly necessary to the provider of an information society service explicitly requested by the subscriber or the user to provide such service" (see art. 122, paragraph 1, of the Code).

They are not used for further purposes and are normally installed directly by the owner or operator of the website. They can be divided into browsing or session cookies, which guarantee the normal navigation and use of the website (allowing, for example, to make a purchase or authenticate to access restricted areas); cookies analytics, assimilated to technical cookies where used directly by the site manager to collect information, in aggregate form, on the number of users and how they visit the site itself; functional cookies, which allow the user to navigate according to a series of selected criteria (for example, the language, the products selected for purchase) in order to improve the service rendered to the same.

For the installation of such cookies, the prior consent of the users is not required, while the obligation to give the information pursuant to art. 13 of the Code, which the site manager, if he uses only such devices, can provide in the manner he deems most suitable.

B. Profiling cookies.

Profiling cookies are aimed at creating profiles related to the user and are used in order to send advertising messages in line with the preferences expressed by the same in the context of online browsing. Due to the particular invasiveness that such devices may have in the private sphere of users, European and Italian legislation provides that the user must be adequately informed about the use of the same and thus express his valid consent.

They are referred to in Article 10 of the Directive. 122 of the Code where it provides that "the storage of information in the terminal equipment of a contractor or a user or access to information already stored is allowed only on condition that the contractor or user has expressed his consent after being informed in the simplified manner referred to in Article 13, paragraph 3" (art. 122, paragraph 1, of the Code).

Taken from the Provision of the Privacy Guarantor n. 229/2014: "There are multiple reasons why it is not possible to place in charge of the publisher the obligation to provide the information and acquire consent to the installation of cookies within its site also for those installed by the "third parties".

First, the publisher should always have the tools and the economic-legal capacity to take charge of the obligations of third parties and should therefore also be able to verify from time to time the correspondence between what the third parties have stated and the purposes they really pursue with the use of cookies. This is made very difficult by the fact that the publisher often does not know directly all the third parties that install cookies through their site and, therefore, not even the logic underlying the related treatments. Moreover, it is not infrequently between the publisher and the third parties that stand in the way of subjects who play the role of dealers, resulting in the fact that it is very complex for the publisher to control the activity of all the parties involved.

Third-party cookies could then be modified over time by third-party providers and it would be unfunctional to ask publishers to keep track of these subsequent changes as well.

It should also be borne in mind that publishers, which also include individuals and small businesses, are often the weakest part of the relationship. Where, on the other hand, third parties are usually large companies with considerable economic weight, they normally serve a plurality of publishers and can be, compared to the individual publisher, also very numerous.

It is therefore considered that, also due to the reasons indicated above, it is not possible to oblige the publisher to insert on the home page of his site also the text of the information relating to cookies installed through him by third parties.

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